Dear President, this is not complicated.
"If you like your plan, you can keep your plan. Period"
"If you like your doctor, you can keep your doctor. Period."
If a health care plan executive had made those false claims he would be fired, face severe civil penalties and most likely end up in jail along with his co-conspirators. It's called fraud. Best wishes to all.
Note 11/5/2013: In view of the above it should come as no surprise that HHS Secretary Kathleen Sebelius has exempted the Obamacare from anti-fraud provisions that apply to other federal healthcare programs.